California Lottery – Scratchers
- Pentad Strategies
- May 18, 2024
- 1 min read
Updated: May 20, 2024
Services:
Media Planning and Buying
Culture Communications
Overview:
Pentad Strategies supports CA Lottery on media planning and buying advertising with Black owned and led publishers. In addition to building relationships, Pentad Strategies oversees annual $1M media budget for the African American outreach.
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